Social media is a tool or service that uses the internet to facilitate conversations. Apple is known for eschewing popular social media platforms such as Facebook and Twitter. Successful company Apple don't have official Facebook page. They have some unofficial pages and twitter. But consumers still search to get information from those Pages and YouTube. Tech giant Apple quietly opened the Apple Support Twitter account. Apple users get their any kind of help from this account. Apple's social media strategy is to create great products, and let people get on with talking to each other about them.
Tuesday, February 21, 2017
Ch.18- Social Media and Marketing
Social media is a tool or service that uses the internet to facilitate conversations. Apple is known for eschewing popular social media platforms such as Facebook and Twitter. Successful company Apple don't have official Facebook page. They have some unofficial pages and twitter. But consumers still search to get information from those Pages and YouTube. Tech giant Apple quietly opened the Apple Support Twitter account. Apple users get their any kind of help from this account. Apple's social media strategy is to create great products, and let people get on with talking to each other about them.
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